TURNING ideas into bold realities
ETHSofia 2024
Branding
For ETHSofia 2024, an Ethereum-focused conference and hackathon, I worked on the branding and a vibrant and dynamic visual identity that reflects its cypherpunk inspiration and the innovation and energy of the blockchain community.
The branding blends cyberpunk vibes with a cohesive color palette, carefully crafted to evoke a sense of forward-thinking and connection to the Ethereum brand identity. Every element was designed to ensure an engaging and provoking experience. The result is a memorable identity that captures ETHSofia's vision of fostering innovation based on the core values of the Ethereum eco system.
ETHSofia 2024
Promo Video
Inspired by Vitalik's vision of a cypherpunk future, ETHSofia's promo video focuses on a return to the core values of Ethereum.
ETHSofia 2024
Large-Scale Print Design
For ETHSofia 2024, I designed a range of large-scale print materials tailored to the event's diverse branding needs. The project included a branded coffee booth wall and an ice cream booth wall, each reflecting the visual identity of their respective sponsors.
Additionally, I created an ETHSofia photo wall, sponsor wall, and billboard, all aligned with the event's bold and dynamic visual style, enhancing the conference experience.
Snooker Coach Brando
Branding / Web Design
The brand identity for Snooker Coach Brando (a professional sports coach) merges a sleek, modern aesthetic with subtle nods to the sport’s elegance and conservatism, using clean lines and a refined color palette inspired by the iconic snooker table and balls.
Typography and imagery were chosen to balance professionalism with approachability. This project highlights my ability to align design with the client’s vision while delivering a memorable and functional brand experience.
Apart from the visual side of the brand, I also contributed to other aspects of it - the brand strategy, name, and website copy.
FinnHive
Visual Identity / UI / Web Design
FinnHive is a platform offering online banking, investing, and crypto trading. Its bold and approachable visual identity reflects its mission of simplifying financial services, emphasising clarity and accessibility.
The design features a signature bright blue and yellow color palette, symbolizing trust, innovation, and energy. Clean, intuitive layouts were paired with modern typography to ensure an effortless user experience across both the app and website.
DonCrypto
Visual Identity / Web Design
DonCrypto is a platform designed for seamless crypto donations, presented with warm and inviting visuals to resonate with its mission of fostering generosity.
The website features a palette of bright, warm colors that evoke positivity and trust, paired with friendly, illustrative visuals that make the platform approachable and engaging. Modern, simple typography and clean layouts ensure an intuitive user experience, allowing users to focus on making an impact.
Threshold Network
YouTube Thumbnail Design
A series of thumbnails for the Threshold Network YouTube Channel. The thumbnail design is based on the topics, covered on the channel, the different formats of the video conent, and on the existing visual identities associated with the products/services mentioned.
Logo Collection
Graphic Design
A selection of my favourite logos I've worked on throughout the years. Some of them are a redesign of old outdated logos, while others are made for new businesses.
I DELIVER WHERE OTHERS FAIL
Branding
web Design
Digital Design
Video Editing
UI/UX
I create bold yet timeless designs that stand out while staying relevant over time. My work balances creativity with precision, always crafted with care.
I take a collaborative approach, listening closely to my clients’ needs and wishes to deliver designs that not only meet their goals but exceed expectations.
Whether it’s branding, web design, video editing, or digital experiences, my process combines thoughtful strategy with a passion for impactful visuals.
Lead Designer at ETHSofia
Freelance Designer
Junior Designer at Human Agency
Junior Designer at Saatchi & Saatchi Sofia
Branding
Web/UI/UX Design
Digital Design
Video Editing
